Impact & Value-Based PR Agency in Tanzania
We are an impact-driven PR agency delivering strategic communications, media relations, corporate and crisis communications that build trust and visibility.
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Strategic Communications & Publicity
From publicity and corporate communications to crisis readiness, events, digital marketing and content, we turn strategy into measurable impact.
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Proven Work. Real Impact.
Explore our work across brands like Interchick, Ensol, Omega Farms, The Great Farm, Aspires Tanzania, Ando Tanzania, and Alaf Limited.
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A&B Matrix is an impact and value-based PR agency in Tanzania with vast knowledge and years of experience in the Tanzania market landscape. We are committed to delivering top-notch services in strategic communications, media relations & publicity, corporate & crisis communications, event management, marketing and advertising, technology, and more.
Brief: The client approached us to develop a marketing campaign for their new product (a solar backup system).
Solution: We dubbed the campaign “Wakikata Tunawasha” targeting owners with commercial and residential premises. The product provided an automatic transition of normal electricity to solar power in an instant. Thus, saving businesses from loss resulting from power cuts.
We did: Strategy, social media marketing, social media management, photography, vidography, creative design & print.
Brief: Interchick Tanzania commissioned us to prepare and execute their digital strategy that would position them as the leading poultry farmer in Tanzania. The company had no digital footprint which hindered their market visibility to their target audience.
Solution: We designed and developed their digital strategy which we later went into implementation. We established their social media presence across social channels and developed their website.
We did: Strategy, social media marketing, social media management, search engine optimization, creative design, photography, videography, branding & print.
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We are committed to delivering top-notch services in strategic communications, media relations & publicity, corporate & crisis communications, event management, marketing and advertising.
